Pulp is a community of wine lovers without the BS around it

What if you could choose wine like you choose beer, super straightforward? Let’s be honest. Wine is seen as snobby, an exclusive club of a select few. But it doesn’t have to be. I’ve tested a wine box from Pulp, a company that has created a community of wine lovers without the BS around it.

It’s quite simple: they believe that wine is just a drink like any other, and are welcoming anyone who thinks the same to join in.

Established just last year, Pulp is on a mission to combine wine and technology to make wine easy and understandable.

They are currently developing a Pulp method – an algorithm that can predict a person’s wine tastes based on past wine ratings. How will they do it? Every month, they will send a set of four unique wines to compare and discover one’s wine taste. To aid learning, they have already created an online programme to allow customers to learn about wine.

At the same time, they will ask you to rate the wines you’re drinking so that after a few boxes they can create a personalised taste profile, which is unique to each customer, and can be used at restaurants to narrow down wine lists and pick out the wines that will perfectly match your taste without having ever tried those wines.

They’re launching an Indiegogo campaign at the end of June to help them finance the next leg of their journey but right now Pulp is offering the Yorkshire Pudd’s readers a chance to have a sneak preview of the company and will be giving away 2 Pulp boxes to the lucky winners for a draw.




You cannot enter after the closing date.

Only one entry per prize draw/competition, per reader.

All prizes are subject to availability, Yorkshire Pudd reserves the right to replace the prize with an alternative product of equal or higher value if necessary at the promoters’ discretion.

The Prize is one Pulp Wine Box, we have 2 to giveaway

Prize is non-transferrable.

No purchase necessary.

Prize draws and competitions are only open to UK residents aged 18 years or over.

Winner(s) will be selected at random after the closing date from all entries received. The decision is final and no correspondence will be entered into.

Winner(s) will be notified by email (using the details provided at entry) within two days of the closing date. Following such notification, the winner will be required to send full details of their postal address to which the Prize will be delivered.

If Yorkshire Pudd cannot: (i) contact the winner (via the details provided at the date of entry) within a reasonable period of time; or (ii) the winner does not return details of its postal address to Yorkshire Pudd within two days of notification that they have won the Prize, Yorkshire Pudd reserves the right to re-draw a winner of the competition and thereafter until a winner on these terms is found.

Please allow seven days for delivery of the Prize. Yorkshire Pudd accepts no responsibility for the Prize being lost, damaged or delayed in the post.

By entering any of Yorkshire Pudd’s online prize draws and competitions you agree to having your name and email address used in a future marketing activity by Yorkshire Pudd and Pulp Wine. If you do not wish to receive emails please email info@YorkshirePudd.co.uk stating so.

At no point now or in the future will your details be passed on to a third party.

P.S. This was a collaboration with Pulp Wine who supplied the prize.